PHONE: (313) 593-5644
DATE: Nov. 18, 2002
Communications exec, magazine publisher to speak
Porter will speak at a morning ceremony for graduates of the College of Engineering and Computer Science and School of Management, and Meyers will speak at an afternoon ceremony for graduates of the College of Arts, Sciences, and Letters and School of Education.
As vice president of corporate communications, Porter is responsible for the development of communication strategies and activities to deliver the desired brand imagery supporting the business goals and marketing objectives of DTE Energy, its subsidiaries and products. Groups under his leadership include communication planning, corporate advertising, employee communications, media relations and public information, and communication services.
Prior to joining DTE Energy in 1997, Porter held senior vice president posts in account management and strategic planning at the Detroit office of McCann-Erickson, the world's largest advertising agency system. He also was employed by the Stroh Brewery Co. from 1983-1994, serving as marketing vice president from 1990-1994.
Porter earned a bachelor's degree in marketing at UM-Dearborn, and a MBA in finance at the University of Detroit. He serves on the board of trustees of the DTE Energy Foundation, Children's Hospital of Michigan and Detroit Public Television. He also is a member of the School of Management's Dean's Advisory Council and UM-Dearborn's Citizen's Advisory Committee.
Meyers is owner and publisher of CORP!, the largest business magazine in Michigan. She began her career writing editorials for the Detroit Free Press, and then wrote for a teenage magazine called Action Age for the J.L. Hudson Company. She also was employed at General Motors, where she became the first woman in the world to hold the position of advertising manager at a major automobile manufacturer. Meyers left General Motors to start Laine Meyers Inc., which publishes CORP!
Meyers earned bachelor's degrees in journalism and political science at the University of Michigan.
She serves on the board of directors of Haven, a shelter for abused women
and children. In recognition of her achievements on behalf of women, Meyers
was asked to form the Michigan chapter of the International Women's Forum,
which includes among its diverse membership Supreme Court Justice Sandra
Day O'Connor, playwright Wendy Wasserstein and former Secretary of State