MKT 455 E-tailing and Retailing aims to make students aware and well informed of sales strategies and consumer behavior.
The communities were identified as part of the annual eCities study, conducted by iLabs, UM-Dearborn’s Center for Innovation Research.
This marks the ninth consecutive year the publication has included the college in its rankings.
The honorees were highlighted during the university’s annual Alumni Difference Makers Awards Ceremony.
Undergraduates are doing a variety of research across all four colleges, increasing their confidence in academic pursuits and helping them make an impact in the community.
UM-Dearborn will begin offering the minor this winter.
Total enrollment is a record 9,339 students, bolstered by large freshman class, strong retention and increases in transfer and graduate enrollment.
Player enjoyment doesn’t lead to in-app purchases according to UM-Dearborn faculty’s Pokémon Go research
Marketing Assistant Professor Philipp Rauschnabel recently surveyed 600 Pokémon Go players to study consumer attitudes and purchasing behavior of the popular augmented reality game.
The university ranks sixth among public schools in the Midwest and was named a "Best Value School" in U.S. News & World Report rankings.
The RBNA Hackathon challenged employees and students to collaborate around the theme of smart technologies in everyday life.
Leaving his past behind, William Loesel kept focus on his family and his future to reach his graduation goal.
The Master of Science in Business Analytics capstone course pairs students with companies like DTE Electric and Ford Motor Co.
University of Michigan-Dearborn has named four faculty members as collegiate professors in recognition of their scholarship and teaching.
To ensure students are prepared for whatever venture they choose, University of Michigan-Dearborn’s College of Business created the small business management major.
University of Michigan-Dearborn recognized five students as Chancellor’s Medallion recipients and a student speaker during the university’s commencement ceremony Sunday, April 30.
The pitch competition, which took place April 12 in Fairlane Center North, had 11 teams competing for $5,000 in scholarship prizes and networking opportunities and gaining business experience.
Five UM-Dearborn students have earned paid internships with Lear Corporation as winners of the Lear Open Innovation Challenge. The competition asked teams to come up with creative cost- and time-effective solutions to a Lear manufacturing process.
The business studies secondary major program is seeing growth. The collaboration between the College of Business and the College of Arts, Sciences, and Letters aims to complement the educational outcomes of a traditional liberal arts degree with fundamental business skills.
University of Michigan-Dearborn recognized seven faculty members and more than 90 students Tuesday, March 28, during the 35th Annual Honor Scholars and Faculty Awards Ceremony.
AACSB International is the longest-standing accrediting body for business schools worldwide. Less than five percent of the world’s business programs have earned AACSB accreditation.
Online innovation: COB online MBA program top in state, online graduate program ranked second in Michigan
COB online MBA program top in state, online graduate program ranked second in Michigan.
University of Michigan-Dearborn recognized five students as Chancellor’s Medallion recipients and two student speakers during the university’s commencement ceremonies December 17. Courtney Ford