Professor Aaron Ahuvia receives international lifetime achievement award for pioneering research on brand love
In the marketing world, the College of Business Professor is as recognizable as the big-name brands that he studies.
An international initiative in a College of Business classroom provided knowledge, experiential learning in entrepreneurship
Students — guided by their professor, mentors and experienced multicultural business owners — assessed global product expansion by working directly with African business owners.
New programs in marketing, public administration and policy, and cybersecurity were created to meet industry and student needs; they are open for enrollment now.
An experimental pilot program in the College of Business gives professional role to undergraduate students
Using an experiential learning model, a new business administration course partners students and industry to deliver a win-win.
The first-of-its-kind research study, which was published in the Journal of Business Research, seeks to better understand where the privacy line is when it comes to new technology.
College of Business graduate Chelsea McWilliams campus encounters — student orgs, career fairs, class certifications and more — have helped her create a path toward success
With a full-time position lined up at General Motors’ headquarters and a strong understanding of the finance field, McWilliams said she’s prepared for what’s next.
More than 100 students and seven faculty members recognized at annual Honor Scholars and Faculty Awards Ceremony
The awards program, now in its 37th year, honors students for their strong academic achievement and faculty who have distinguished themselves in teaching, research and service.
U.S. News & World Report recognized one College of Business program and three College of Engineering and Computer Science programs in its annual “Best Graduate Schools” rankings.
There’s more to COB student Michael Smith’s burgeoning sportswear line than just a large social media following
Smith, a senior marketing major, has the support of his professors and uses lessons learned in the classroom to help him grow TITAFit, the business he launched during his freshman year.
In the 20-year research review, Beatty looked at disability research from a management perspective to learn what evidence-based insight is needed to create a more equitable workspace.
The AACSB International-accredited program was again recognized in the latest rankings from U.S. News & World Report.
Finance Professor Vivek Singh talks research findings and what works for him when it comes to investing
Singh, the College of Business Distinguished Performance in Research Award recipient, is among the top researchers in the world in his discipline.
The publication has recognized COB in its annual rankings for 10 consecutive years.
Sobeck, who earned his M.B.A., said the program helped the pediatric nurse blend a healthcare mindset with business strategy for more informed decisions.
His goal stays the same — to get the most life experience as possible — but Maloy’s chosen path to success means many location and title changes throughout his typical day.
One College of Business course is teaching students how to problem solve with the help of a classic modeling clay
Students in ENT 400 engage in a rapid prototyping exercise to create, receive feedback and immediately modify their products.
The annual eCities study recognizes 181 Michigan communities — including four standouts — developing a positive entrepreneurial climate.
Chahine launched the new student org — which already has a roster of nearly 70 — after doing her own market research and looking at potential member ROI.
Organizers of the Summer Undergraduate Research Experience are laying ground for a high-impact, long-lasting program.
The junior creates costumes as a hobby, but uses lessons from her College of Business education to help her grow her interest into a small business.
COB’s Women in Entrepreneurship Week event gives students an opportunity to interact with local business owners, ask questions and learn from experience.
Examining the effectiveness of hazardous substance rankings and their impact on more environmental conscious industrial practices
Decision Science Assistant Professor Wayne Fu’s research shows that business production practices do change with updated information and improved awareness — even when regulation doesn’t require it.
Studies suggest that clear communication from organizations during recruitment may result in more effective future employee-organization relationships.
The university now ranks fifth among public universities in the Midwest.
A College of Business partnership provides 12 Bloomberg Terminals in newly named lab.