Colors

Primary Palette– Signature Colors

Our signature color palette of Michigan Maize and Blue creates a powerful differentiator for our brand. Using this palette appropriately and consistently creates an additional layer of distinction. In general, the Block M is in maize and the type component is in white or blue.

PLEASE NOTE: 

  • The U-M blue can turn purple and the yellow to orange when printed on some materials. To obtain the best color representation, please ask your printer to “match the PMS color” and provide you with a color proof (non-electronic).
  • HEX colors are used for the web. • Use the CMYK code for Word documents
ColorWebPrint
michigan maize

Michigan Maize 

HEX #FFCB05PMS 7406
C0 M18 Y100 K0
Michigan Blue

Michigan Blue

HEX #00274CPMS 282
C100 M60 Y0 K60

 

College Colors

Complementary colors are designated for each of the four colleges, and work as an accent color for materials. Examples of use can be found on each college’s home webpage. These colors should not be used in the official college logos.

ColorWebPrint
College Color 1

COB

HEX #81C5C3PMS 3245
C49 M4 Y26 K0
College Color 2

CECS

HEX #AFC3DBPMS 2717
C30 M16 Y5 K0
College Color 3

CEHHS

HEX #006EB2PMS 285
C89 M54 Y4 K0
College Color 4

CASL

HEX #6963A9PMS 2725
C67 M66 Y4 K0

Secondary Palette

ColorWebPrint
Tappan Red

Tappan Red

HEX #9A3324PMS 484
C8 M92 Y100 K33
Ross Orange

Ross Orange

HEX #D86018PMS 1595
C0 M71 Y100 K3
Wave Field Green

Wave Field Green

HEX #A5A508PMS 398
C14 M6 Y100 K24
Rackham Roof Green

Rackham Roof Green

HEX #75988DPMS 5565
C44 M12 Y34 K24
​​​​Taubman teal

Taubman Teal

HEX #00B2A9PMS 326
C81 M0 Y39 K0
Arboretum Blue

Arboretum Blue

HEX #2F65A7PMS 660
C88 M50 Y0 K0
A2 Amethyst

A2 Amethyst

HEX #702082PMS 2603
C72 M99 Y0 K3
Matthaei Violet

Matthaei Violet

HEX #575294PMS 668
C70 M77 Y7 K23
UMMA Tan

UMMA Tan

HEX #CFC096PMS 7502
C6 M14 Y39 K8
Burton Tower Beige

Burton Tower Beige

HEX #9B9A6DPMS 451
C21 M15 Y54 K31
Angell Hall Ash

Angell Hall Ash

HEX #989C97PMS WARM GRAY 6
C14 M19 Y21 K39
Law Quad Stone

Law Quad Stone

HEX #80764BPMS WARM GRAY 11
C26 M36 Y38 K68
Diag M Metallic

Diag M Metallic

Print OnlyPMS 872
Puma Black

Puma Black

HEX #131516PMS BLACK 6
C100 M79 Y44 K93

 

Web Colors

The Drupal CMS manages colors and fonts on the UM-Dearborn website. Please use the following for any standalone applications/websites.

ColorHex
Headers/Footers/CTAs

Headers/Footers/CTAs

#00274C
Navigation Bars

Navigation Bars

#FFCB05
Content Headings

Content Headings

#7A121C
Body Area

Body Area (Backgrounds)

#EFF0F1
Links

Links

#0D57AA
Body Copy

Body Copy

#222222